Strategic event marketing from start to finish
 

 

 

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  About Us

Turn-Key Marketing & Promotions, Inc. is a boutique marketing agency that provides innovative, effective and affordable marketing support for companies in the Natural Products Industry. Through our network of event producers, our national staff and Product Ambassadors, graphic artists, web developers, and other industry experts we can develop a program for you that is completely Turn-Key.

 

 

 

Founder & President, Kirstin Everard
Kirstin brings 13 years of event marketing & grassroots marketing experience in the Natural Products Industry. She received 2 BS degrees in Environmental Science and Spanish from the University of California at Santa Barbara. Kirstin started her career managing the Santa Barbara Farmers' Market Association, coordinating local markets, events and community outreach/education, while heading up the marketing for the organization. Kirstin later worked for the Balance Bar Company in its beginning stages and experienced explosive growth there for over 4 years, until Balance sold to Kraft Foods. She managed a very aggressive in-house event marketing campaign that included sponsorship of over 500 events annually. Through event marketing and grassroots promotions, Balance Bar grew exponentially. Kirstin went on to create her own company, Turn-Key Marketing and Promotions, Inc. with hopes that she could provide similar growth tools to other Natural Product Companies nationwide.


 

 

 

Controller, Micheline Hughes
Micheline takes care of all the finance and administrative functions at Turn-Key and works in the Santa Barbara office.  Prior to joining Turn-Key, she served in various Accounting Management positions at Warner Bros., 20th Century Fox Home Video, Surgidev, Balance Bar and All Goode Organics. Micheline is a CPA and received her BS in Accounting from Cal State University, Northridge a long, long time ago. When not at work, Mich takes care of her family, fabricates enameled jewelry, grows Cherimoyas, Passionfruit, Feijoas, Carambolas, various citrus and has a cool vegetable garden.


 

 

 

Senior Event Marketing Manager, Brigitte Shaw
Brigitte worked with Kirstin in the Event Marketing Department at Balance Bar Company. With 10+ years of project management & event coordination, she brings sharp energy and vitality to Turn-Key marketing…. Brigitte specializes in event execution, sampling campaigns, and Costco Road Shows.


 

 

 

National Promotions Coordinator, Angelina Favia

Angelina moved to Santa Barbara in 1999 graduating from UCSB with a degree in Law and Society. She joined the Turn-Key team after working as the Marketing Coordinator for a large law firm where she handled event planning and enjoyed working closely with the Water Law and Environmental Quality practice groups. After working in the legal field for 4 years, Angelina was determined to turn towards her passion for organic food and green living which stems from growing up in Santa Cruz. She completed her Masters degree in Organizational Management from Antioch University in 2007, where she focused her research on organizational sustainability and eco-friendly business practices. She thrives to make a positive impact for clients while serving as a road warrior at music festivals, green living expos, and sampling tours.


 

 

 

Turn-Key Field Staff
About the Turn-Key Field Staff

Because we exclusively represent natural product companies, we make sure our staff looks and lives the “natural foodie” lifestyle! We recruit from yoga/Pilates studios, natural food stores, university nutrition & environmental studies departments, massage/holistic practices, and other LOHAS locations so that we can best represent your brand! We have spent years building our field teams in the major markets across the country and in Canada—some of whom we've been working with for 5-10 years! We KNOW that every promotion is only as good as the person behind the table, so we take great pride in the enthusiastic and knowledgeable team we've built over the years.

 

 

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